Want to see how visitors are interacting with your website in real time? Maybe you just sent out an email and you want to watch how people navigate your site after clicking on a link to it, or you just want to watch what your traffic is doing at the busiest time of day. In […]
Did you know Google has been quietly rolling out a page experience update for search results? As part of the update, which began rolling out in June 2021, Google started using Core Web Vitals scores as a ranking factor. So, if you don’t pass their Core Web Vitals assessment, you may lose search rankings and […]
Are you accepting donations on your website, and you’d like to be tracking them in Google Analytics and WordPress? Tracking donations in Google Analytics can give you lots of valuable insights into how your donation campaigns are going. You can use those insights to make decisions that will improve your donation rate. Read on to […]
Do you want to see where people are clicking on your website? There are a couple different ways to see which links and buttons are getting clicked on your website. One of those options, called enhanced link attribution, doesn’t require adding any extra code to your buttons. That makes it a pretty great option for […]
If you publish content by multiple authors on your website, do you know which author gets the most views? The most clicks from social media? How about the most conversions? These are all questions you can answer with a simple tracking setup. Google Analytics doesn’t answer these questions for you out of the box, so […]
Looking for an easy, straightforward way to track conversions from Formidable Forms in Google Analytics and WordPress? Tracking form conversions is an important part of running a website. You want to know if your forms are converting at a good rate, or if you need to try tweaking them to get more conversions. With ExactMetrics, […]
Want to track your GiveWP donations in Google Analytics? Tracking your donations in Google Analytics is the best way to keep an eye on your traffic, learn more about your audience, and increase your donations. While eCommerce tracking in Google Analytics sounds intimidating, there’s actually a very easy way to set it up to track […]
Ever wonder how far people scroll your blog posts or product pages before exiting your website? Tracking the scroll behavior of your visitors helps in increasing engagement and boosting conversions. You can optimize your web pages based on how people move throughout your website. But Google Analytics doesn’t offer scroll depth tracking by default. You’d […]
Do you want to know how many customers abandon their carts on your eCommerce store? You can set up eCommerce tracking in Google Analytics and see the number of people that leave items in their shopping carts. This way, you can reduce cart abandonments and come up with strategies to boost conversions. In this article, […]
Do you want to know how to find Google Analytics demographics and interest reports? Demographics data tells you about the age and gender of your visitors. Using this data, you can create marketing campaigns to target different users and offer products based on user’s interests. In this article, we’ll show you how to enable Google […]