I’ve been connecting Google Search Console to Google Analytics for years, and I can tell you firsthand that this integration is one of the most powerful moves you can make for your website’s SEO strategy. Yet I’m constantly surprised by how many website owners are missing out on this game-changing connection. When I first discovered […]
Running a WordPress website without Google Analytics is like driving blindfolded. I learned this the hard way when I launched my first WordPress site and spent months creating content with no idea which posts actually resonated with my audience or where my traffic was coming from. After managing dozens of WordPress sites over the past […]
Do you want to see where your visitors are coming from on your website? By tracking your Google Analytics traffic sources and mediums, you’ll be able to easily see how visitors are finding your site. When you know where your visitors are coming from, you can better understand your audience and make data-driven decisions that […]
Wondering how to find the average order value in Google Analytics? If you know the average amount people spend in your eCommerce store, you can find more ways to increase your revenue. The simplest way of finding your average order value is by using Google Analytics. But if you’re a beginner and have never used […]
Are you wondering how to track add-to-cart eCommerce events in Google Analytics and WordPress? Tracking how many times your “Add to Cart” button gets clicked is an important step in learning how your visitors interact with your eCommerce site. What products are they the most interested in? How many people are adding items to their […]
Do you need to add a new website to Google Analytics and you’re wondering what the steps are to set it up properly? Google Analytics is a powerful tool that you can use to understand how your visitors are behaving on your website. You can get insights about where your traffic comes from, which pages […]
Wondering how to track keywords in Google Analytics to see which organic keywords you rank for? Google Analytics keyword tracking isn’t a default feature, but you can easily set it up to start getting that data! In this article, I’ll show you step-by-step how to track keywords in Google Analytics. You can see where each […]
In-page analytics allows you to see where your website visitors are clicking on your page. If you’re wondering how to see in-page analytics, you’re in the right place. In-page analytics is actually something you can do with Google Analytics, but it’s not really widely known, so most Google Analytics users probably don’t use it. That’s […]
Using Google Analytics to track your marketing campaigns is an awesome way to collect data that you can use to grow your business. The best thing is that once you learn how Google Analytics campaigns work, you’ll be able to set them up easily and quickly. In this article, we’ll show you how to set […]
Want to track embedded YouTube, Vimeo, or HTML5 videos with Google Analytics on your WordPress site? If you look up a tutorial for Google Analytics video play tracking, you’ll probably find a pretty complicated walkthrough with Google Tag Manager or using code. Luckily, we have a way to track those embedded videos without using Tag […]